Kia South Africa presented one of its long-standing CSI beneficiaries, RADA, with a brand-new Kia K2700 Workhorse, fully branded and equipped with a canopy sponsored by Beekman Canopies.
This is the second K2700 light commercial vehicle that Kia has donated to RADA and the third vehicle overall since 2018. It follows on Rada highlighting the importance of partnerships during Service Industry Awareness month in April 2023.
RADA is a humanitarian non-profit organisation focused on empowering individuals. The organisation’s work in vulnerable communities led to the establishment of RADA CARE, which provides support that is long-lasting, simple and effective, and which directly serves the people who need the assistance.
“One of the missions we have as a brand and a business is to be loved by South Africans,” comments Christo Valentyn, Head of Marketing for Kia South Africa. “To do that, you need to make a tangible difference in the communities you serve. For Kia, we make that difference by facilitating the delivery of food to impoverished communities through RADA, supporting our fellow sponsors that are so generously donating food.
RADA currently supports 31 homes, centres and projects located in vulnerable communities in Gauteng, Limpopo, Free State, Mpumalanga and North West, having added 18 additional beneficiaries since 2020. These beneficiaries include old age homes, orphanages, places of safety, homeless shelters, daycare centres, schools and homes for the physically and mentally disabled, which has significantly increased the number of monthly food deliveries made by RADA .
From distributing 487 752 meals in 2019, the non-profit organisation’s monthly meal distributions to struggling communities have culminated in 1 947 312 meals being distributed in 2022.
“The additional Kia K2700 is a great asset for RADA and the work that we do daily,” says Tracey Pitout, General Manager of RADA. “Our growth in terms of adoptions comes with the sad realisation that people are really struggling. With the support of our food sponsors, we are able to deliver more food more often, and with the additional truck from Kia, this task is just so much easier,” she says.
General Motors (GM) has renewed its joint venture with China's SAIC Motor Corp for another 20 years, enabling the United States (US) automaker to use China as an export hub amid rising competition from Chinese brands in and outside their home market.
Audi South Africa has expanded its compact SUV line-up with the introduction of the new Q2 S line derivative.
LDV South Africa has added a new entry model to its line‑up with the launch of the T60 Utility Single Cab. Priced from R299 900, it is positioned as one of the most affordable single‑cab bakkies in the country, aimed at businesses and fleet operators who require a dependable workhorse with modern equipment.
Advertisement
Advertisement
I have bad reflexes. I was once run over by a car being pushed by two guys
Woody Allen
General Motors (GM) has renewed its joint venture with China's SAIC Motor Corp for another 20 years, enabling the United States (US) automaker to use China as an export hub amid rising competition from Chinese brands in and outside their home market.
Young South African motorists are increasingly opting for more affordable and practical vehicles as the cost of living puts pressure on household budgets, while still maintaining comprehensive insurance cover.
The row over BMW’s Spider-Man promotion is not really about superheroes. It is about trust, control and the creeping feeling that modern cars are becoming digital platforms first and private possessions second.
